Benefit for the operator
- Operator success rises with customer loyalty. Loyalty is driven by perceived quality.
- Operators get ‚hard‘ data for ‚soft‘ customer behavioral patterns. The can be married with technical analyses.
- According to the customer view, the relevant set of data is small and easy to handle in day-to-day operations.
- For each of the relevant parameters, an economic figure show how much it moves in terms of contract value.
- Operator gets data about critical incidents on the customer journey to create efficient improvement initiatives (where business or strategic values are at stake).